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As the fashion season changes, it’s time to bid adieu to Spring/Summer trends and say hello to Fall/Winter ’21 – virtually, of course, as we tropical dwellers live in the former climate all year round! But before we dive into the styles of the new season, we thought it’d be apt to take a closer look at some of the best campaigns that were released as they’re spreading an air of joy and positivity in our lives. From scenes of fun get-togethers that we truly miss to images that conjure unique feelings, here are five campaigns that live in our heads rent-free:

1. Coach ‘With Friends’ Global Fall 2021 Campaign

As the fashion season changes, it’s time to bid adieu to Spring/Summer trends and say hello to Fall/Winter ’21 – virtually, of course, as we tropical dwellers live in the former climate all year round! But before we dive into the styles of the new season, we thought it’d be apt to take a closer look at some of the best campaigns that were released as they’re spreading an air of joy and positivity in our lives. From scenes of fun get-togethers that we truly miss to images that conjure unique feelings, here are five campaigns that live in our heads rent-free:

1. Coach ‘With Friends’ Global Fall 2021 Campaign

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Photography: Renell Medrano/Coach
Photography: Renell Medrano/Coach
Photography: Renell Medrano/Coach
Photography: Renell Medrano/Coach
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Coach’s ‘With Friends’ campaign has us wishing that we’re with our friends right now! Starring the Coach Family – Jennifer Lopez, Michael B. Jordan, Kōki and Jeremy Lin, the campaign that was photographed by Renell Medrano and styled by Olivier Rizzo takes on the theme of togetherness and unexpected joy with friends and communities. Besides seeing the stars sporting key pieces from the Fall 2021 collection, we also got to see the brand-new ‘Tate’ and ‘Soft Tabby’ bags in action as well the iconic ‘Rogue’ bag that’s reintroduced this season. But that’s not the only reason why we love this campaign; in fact, it’s the lively scenes of fun outdoor activities the stars and their friends are at! Seeing everyone enjoying the company of one another – from block parties to the park – is giving us a sense of togetherness, optimism and joy which is exactly what the campaign is all about.

Watch the videos here.

2. Miu Miu’s ‘A Brave Heart’ Fall/Winter 2021 Campaign

Photography: Steven Meisel/Miu Miu
Photography: Steven Meisel/Miu Miu
Photography: Steven Meisel/Miu Miu
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If you’re a fan of Emma Corrin and her brilliant performances like we are, you’ll love this series that Miu Miu has created for its latest campaign! Centering around the idea of bravery and exploration, Emma becomes the face of the campaign for her courage to take on any role, bringing ideas to life and embodying a character wholeheartedly, vulnerabilities and all. With that in mind, we get to see Emma captured in a series of portraits photographed by Steven Meisel emanating different personas – from reflective to serious and seductive. Accompanying this is a series of short clips showing off Emma’s skills in shifting between different identities as she reveals anecdotes and memories, making the viewer wonder if these are really her words or if she’s following a script. As she blurs the lines between what’s real and imaginary, each series and story has us in awe of her ever-arresting gaze and ability to switch between different emotions, personas and moods.

Watch the series here.

3. Moschino Pre-Fall 2021 Biker Bags and Jewellery Campaign

Photography: Luigi & Iango/Moschino
Photography: Luigi & Iango/Moschino
Photography: Luigi & Iango/Moschino
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This Pre-Fall, Moschino’s Creative Director, Jeremy Scott has revived one of the brand’s founder, Franco Moschino’s signature jewellery lines and added a contemporary twist that’s fit for the season! From the standout Moschino logo belt to the beloved teddy mascot-studded jackets and chains, this collection is luxuriously playful and unmistakably Moschino. The campaign is equally stunning as models Ugbad Abdi and Jessie Li are decked out in dazzling all-black pieces from head to toe. Simultaneously, the accessories that are stacked and layered to perfection do all the talking. Captured by photography duo Luigi & Iango with stylist Carlyne Cerf de Dudzeele, this campaign is reminiscent of the flashy ’80s with its ultra-high glam and edgy feel – and we can’t get enough of it!

Watch the video here.

4. Prada ‘Feels Like Prada’ Fall/Winter 2021 Campaign

Photography: David Sims/Prada
Photography: David Sims/Prada
Photography: David Sims/Prada
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Prada’s latest campaign is one that we feel holds a thousand words without any spoken narrative and it has easily become one of our favourites this season! Exploring the idea of the feelings we get through emotions and senses, the label’s ‘Feels Like Prada’ campaign, captured by David Sims, is a collection of images depicting various textures, architecture, moods and styles that hold their own stories and emotions. When put together in multiple sets, the images go beyond appearances and tell a new story that exudes a unique feeling, one that ultimately feels like Prada. Adding to this, the brand has also released some experimental visuals. One that we can’t get over is the ASMR video that brings David’s imagery to life with full emotion while diving closer into the textures of the Fall/Winter 2021 collection from its knitwear to leatherwork – it’s almost like we could feel the clothes and accessories in our hands!

Watch the video here.

5. Salvatore Ferragamo’s ‘A Future Together’ Autumn/Winter 2021 Campaign

Photography: Vito Fernicola/Salvatore Ferragamo
Photography: Vito Fernicola/Salvatore Ferragamo
Photography: Vito Fernicola/Salvatore Ferragamo
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Bringing together high fashion, an unexpected romance and a vision of an exciting future of possibilities through storytelling, Salvatore Ferragamo’s A Future Together is a must-watch! Collaborating with three-time Academy Award-nominated filmmaker, Wim Wenders, the campaign film takes place at a futuristic sci-fi movie shoot at Milan’s CityLife complex. Led by rising Italian actress, Gaia Girace as the film director and musician alongside model, Felix Sandman as the sound engineer, this film is a tale-within-a-tale as we also get to witness a blossoming connection between the two stars – but we won’t spoil it for you! Donned in the Italian House’s Autumn/Winter 2021 ‘Future Positive’ collection, the short film is a visual feast with vibrant colours and sci-fi driven styles that puts a fresh perspective on the future which is often thought of as bleak and dystopian.

Watch the short film here.

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